The region's visitors bureau is launching a We Are Cleveland volunteer program, which aims to use locals to help sell the city to leisure and business travelers.
When meetings or conventions are in town, volunteers can:
* Welcome attendees at Cleveland Hopkins International Airport, providing information on transportation and the city.
* Greet attendees at hotels and offer recommendations for things to do during their stay.
* Serve as wayfinders for convention attendees, offering directions and answering questions.
Other opportunities for volunteers:
* Participate at pop-up welcome parties that greet groups of visitors around Cleveland.
* Take photos for visitors at one of five Cleveland script signs.
* Assist guests at the Cleveland Visitors Center with directions and recommendations.
Said Mike Burns, senior vice president of convention sales and services at Destination Cleveland, in a statement, "Destination Cleveland hopes to showcase that authentic Cleveland hospitality and hometown passion through the involvement of our We Are Cleveland volunteers.
Residents interested in volunteering must attend an orientation session, the first of which will be offered Jan. 31 at Cuyahoga Community College Metro Campus. For more information or to register: thisiscleveland.com/volunteer.